GoogleWe bring qualified traffic.AI makes the team faster.
We manage Google Ads, Meta and other paid channels, connect analytics and help embed AI agents into the daily work of the business.
Channel overviewGoogle
Meta
Shopify
CRMGoogleMetaShopify
Google Analytics Certified↗BUILT AROUND YOUR BUSINESS MODEL
Campaign management built around how you sell.
For stores, we scale product sales. For services, we build a flow of qualified enquiries. We add AI agents where they make the team faster and remove repeatable work.
TECHNOLOGY STACK
We work inside the systems your business runs on.
We connect to your infrastructure and bring advertising, data, commerce and AI into one working system.
HOW THE FMM SYSTEM WORKS
Advertising is checked daily, not before the monthly report.
AI finds deviations. A strategist checks the reason, makes the decision and owns the outcome.
- 01
Connect the sources
Ads, Merchant Center, GA4, CRM, feeds, call tracking and sales through native access roles.
- 02
Read signals every day
AI checks campaigns, queries, products, budgets, anomalies and lead quality.
- 03
Let the team decide
AI prepares evidence, forecasts and actions; strategy and accountability stay human.
- 04
Act and log
See what changed, why it changed, who approved it and how to restore the previous state.
- 05
Feed outcomes back
Revenue, margin, qualification and deal data return to optimization.
WHAT WE OWN
One team instead of a chain of vendors.
Advertising cannot scale separately from analytics, creative, the website and lead handling.
FOUNDER
Vladyslav Doronovych
Founder & Performance StrategistA performance marketer with 10+ years of experience building systems where advertising is measured through revenue, margin, CAC and LTV—and AI accelerates control without replacing judgment.
“AI gives the team speed, but accountability always stays with us.”More about FMM
CASES
Numbers, context and decisions.
Every result includes the business problem, data source and changes that influenced it.
Maternity and family products · Ukraine
LELIK: separate rules for proven products and category demand
We separated the proven product core, weaker inventory and search demand so the store could scale selectively instead of applying one budget logic to the entire catalog.
- Google Ads ROAS
- 11.5
Professional beauty supplies · Ukraine
BeautySVE: more conversions through sharper catalog decisions
We manage a large catalog by observed product performance and are adding separate search journeys for brand demand and high-intent audiences.
- Google Ads conversions
- +25%
Professional beauty supplies · Ukraine
Beauty Bell: catalog control before expanding search demand
We stabilized product advertising first, then introduced new search campaigns as a separate layer with its own evaluation window.
- Google Ads ROAS
- 8.47
Equipment for beauty professionals · Ukraine
Vivi Beauty: category search added around a controlled product core
We kept shopping activity as the foundation and added Search where user intent could be matched precisely to a relevant catalog page.
- Google Ads conversions
- +15.6%
HUMAN-CONTROLLED AI
Machine speed. Team accountability.
We agree on rules, risk levels and actions requiring approval. Every change has a reason, a log and a rollback path.
- AI detects a signal
Reviews advertising, analytics and CRM data and surfaces what needs attention.
- A strategist checks context
Separates a useful signal from normal fluctuation.
- The team approves the action
Risky changes do not run without an accountable person approving them.
- The outcome is recorded
The team can see what changed, why and whether the new state should stay.
FAQ
Answers before we start.
01Does AI change campaigns on its own?+
Not without controls. Safe repeatable actions can run under agreed rules, while budget and strategy decisions go through the team.
02What access do you need?+
It depends on scope—usually Google Ads, Merchant Center, GA4, GTM, Meta, CRM and the product feed through native access roles.
03When can we expect results?+
Initial movement is often visible within weeks. Stable outcomes depend on sales cycle, data volume and measurement quality.
04How much does it cost?+
Pricing depends on channels, budget, markets and integrations. After diagnosis, we propose a clear scope and responsibility model.
05Can we start with one channel or workflow?+
Yes. We define one priority, data source and evaluation criterion, then add the next stage after the core workflow has been validated.
06How does FMM work with our internal team?+
We assign roles before starting: who provides data, approves changes, produces assets and owns sales follow-up. Decisions and action logs remain visible to the team.
07What does the initial audit cover?+
We review campaign structure, measurement, major leaks and the connection to sales. The output is a prioritized action list explaining what to fix first.
Start with the numbers
Find where your advertising is losing profit
We review your channels, analytics and funnel, then map the highest-impact growth opportunities.